THAT’S PITTICOLOR! First impressions Pitti Bimbo 81st edition

June 29, 2015



The 81st edition of Pitti Immagine Bimbo (Florence, 25-27 June 2015) ended last Saturday. More than 10.000 visitors (5.600 international buyers) came to Florence to view the new collections for spring | summer 2016. The figures for Italy remained stable, reflecting the positive signs already registered for domestic consumption which has become more dynamic in recent months. According to Raffaello Napoleone, CEO of Pitti Immagine: The Italian market has managed to hold steady and this is undoubtedly a comforting sign after several seasons in which the decrease in domestic consumption has been evident”.



Pitti Bimbo celebrates its first 40 years with PITTI COLOR PARTY!

“THAT’S PITTICOLOR” was the title-theme of the fair and was revolved around color and colors, the colors in which we are constantly immersed, the colors that are all around us, that we wear, that are inside us and in front of our eyes. To celebrate the fair’s 40th birthday a big PITTI COLOR PARTY was set up. It was a special event dedicated to its exhibitors, top buyers and the international press on Friday 26 June, at 8.30 p.m., in the beautiful setting of Villa Le Corti in San Casciano Val di Pesa.



New section KidzFIZZ, the Pitti Bimbo concept lab

KidzFIZZ is the brand new children’s fashion project that brings together new creative collections to present their collections to a more evolved international public. KidzFIZZ bears testimony to New View in order to adapt to the new kids’ lifestyle global scenarios. Staged at the Medici Pavilion, with a striking layout by Storage Associati, KidzFIZZ is a laboratory of ideas and innovations.


The runway shows and events: a fashion week for children only

As at every edition children’s fashion is displaying high levels of quality with their fabulous fashion runway shows. The shows launched new trends and offered invaluable ideas for styling and combining clothing and accessories, were attracting increasingly bigger audiences. Here are our hightlights: More to come in our upcoming detailed report on Pitti Bimbo 81st edition.


Manila Grace

MISS GRANT @ Pitti Bimbo 81 - 012

Miss Grant celebrated its 40th birthday!

Il Gufo_4140

Il Gufo


YCLU’ show

Fun & Fun_3534FUN FUN

On Thursday 25 June, at 5.00pm, at the Dogana of Via Valfonda, Pitti Bimbo featured the premiere of “Italia Wow!! “. Thanks to the Centro di Firenze per la Moda Italiana and the ICE Agency, with the fundamental support of the Ministero dello Sviluppo Economico (Ministry for Economic Development) Italia Wow!!, the special runway show pointed the spotlight on 17 of the most promising Made in Italy kidswear manufacturers.

Italia Wow!_246

As of all the fairs we visit, ShowStyleKids always picks five fair’s favourites. Here is  our top five selection:

Charabia Paris







Senorita Lemoniez



Stella Jean Kids




OTT Cupcakes




More impressions in our upcoming detailed with high res pictures Pitti Bimbo report. Sign up for our newsletter to receive a notification when we publish the report.

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ShowStyleKids is the platform for the international children's fashion and accessories industry, featuring NEWS, FAIRS, BRANDS, a MAGAZINE and REPORTS on the various trade fairs.